Creativity & GenAI

Generative Artificial Intelligence (AI) is radically changing how we perceive the relations between humans and machines. Across the UvA, excellent researchers and initiatives address these issues from a wide variety of disciplines and perspectives, often in collaboration with non-academic partners.

Visual Imaginaries of Gender: The potentials and limitations of GenAI

This project investigates the gender imaginaries of Generative Artificial Intelligence (GenAI) for image generation. Whilst prior research has demonstrated that GenAI defaults to masculine when prompted without ...
Fair Remuneration in Times of Generative AI

Among artists and the creative industries, generative AI (GenAI) has triggered a heated scientific and public debate on issues ranging from parasitic use and misappropriation of copyrighted works to accountability, ...
Synthetic data to enhance new treatment uptake for acute ischemic stroke

Multiple (pre-)clinical trials are required in the regulatory trajectory to introduce new medical devices in clinical practice. The process is widely acknowledged as sub-optimal, resource-heavy, and time consuming, ...

GenAI & Creative Practices: Past, Present, and Future

This international conference, organised by Responsible Digital Transformations on 17 & 18 December 2025, will bring together scholars, researchers, and practitioners to critically examine the evolving relationship between Generative AI (GenAI) and creative work. Keynote speakers: Baptiste Caramiaux, Pei Sze Chow, Max Schich & Naureen Mahmood.

How will AI affect the creative sector?

Tools like ChatGPT, Gemini and Midjourney offer unprecedented opportunities for content creation. But what are the risks and ethical issues? What new challenges does the creative sector face? And how is AI changing our ideas about what creativity means? UvA researchers are investigating these questions from a wide range of disciplines - from computer science to music cognition, and from media studies to economics.

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Creativity & GenAI

Visual Imaginaries of Gender: The potentials and limitations of GenAI

Fair Remuneration in Times of Generative AI

Synthetic data to enhance new treatment uptake for acute ischemic stroke

Tobias Blanke

Monika Kackovic

Thomas Poell

John Ashley Burgoyne

Marjolein Lanzing

Nanne van Noord

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Creativity & GenAI

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